I'm so excited for this new year!
I've been freelancing for six months. In my haste to just get out there and do it, I admittedly didn't put much planning into my freelance business.
I spent the last two weeks of December really thinking about what I wanted. I researched, read up on, and downloaded tons of different material just to figure out this.
It's very frustrating when you first start out freelancing, especially if you've never done it before and you're not a tech wiz. And I know that it's information overload on the web. It seems like everyone has something to say, and it's hard picking out what advice to follow.
It's even worse when everyone is giving the same advice but it's not working for you.
People's advice may not seem to work for you because we're all individuals. Each of us has our own set of circumstances. We each have different methods of learning. Some of us can wing it just fine. Others need every detail, right down to the last second, planned out ahead of time.
However, I think the key to being successful is figuring out what you want to accomplish and quit comparing yourself to other people. And the things you want to accomplish - well, those are your goals.
But you need to make sure your goals are specific, measurable, achievable, realistic, and time-bound - in other words SMART. I want to go full time freelance is a good goal - but by when? And how do you plan to achieve that goal?
Remember, freelance writing is a business. And you have to treat it like a business to experience growth.
Trust me, I'm the least goal oriented person you'll ever find. I'm a total spaz at the best of times and I can be rather capricious.
However, if your end goal is to make money working from home, then you have to sit down and think about what it is you want and create a strategy to get there. And most importantly, you have to stick to it and be consistent.
2016 Business Goals
- Define my brand: My over all theme for this year is "Greatness." I believe that I provide great content for people, but it'll be hard to convince others of that if my brand doesn't reflect it. One of my big goals this year is going to be refining my brand. I have some people in mind that I hope to work with eventually to help me.
- Get published on the Huffington Post: This is actually a carry over goal from 2015. My biggest problem is figuring out just what I want to write about. But I've given myself a time limit to get it together. By March, I need to have what I want to write figured out and a rough draft. No excuses. I feel that this is a vital stepping stone to my chosen career path.
- Redesign my website: I created this website to serve as my writer platform. This is where I send clients who want to know more about me. However, I have another website that is need of being re-designed, which is going to focus on helping other freelancers - particularly single mothers that want to work from home. But hey, my advice is good for anyone needing to get started.
- Create products: With any business, one key aspect is to have multiple sources of income. This year, I will create my first digital product. Right now, I'm doing market research to discover what needs currently exist that I can fulfill.
- Build a free mini-course: I giggle like crazy when I think about this, but I want to design my own course for free!
- Grow my email list: I plan to grow my email list. My goal to is get 30 new subscribers by March and I think I can do it. I decided on a small number. I feel like if I can accomplish that goal then I'll be on the right track with my marketing plan.
- Use video: One of the trends for 2016, as far as SEO goes, is probably going to be the increase in video marketing. I want to eventually hop on board - but I'm deathly shy in front of the camera. We'll see how that goes!
- Take some courses: Knowledge is power, and that's why I have a bunch of courses I'm planning to take. If you don't have anything to share with the world, and if you don't have the knowledge to back up your claims, then how in the world do you plan on succeeding?
- Get some affiliate sales: If you ask me, I can recommend a good number of products to help people succeed in their freelance career. And many of these products have affiliate links. I want to make just 1 affiliate sale for the year!
- Go full time freelance: Right now, I freelance part time but I want to go full-time by June. I'm going to pitch, pitch, and then pitch my butt off some more until I'm making enough money to sit at Starbucks and write.
There's still a bit I want to do that's not mentioned here but I think those are the main things.
Don't be shy now. Tell me, do you have any goals for 2016?